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Cold throw sells candles, hot throw creates return customers.
Obviously, the “scented” part of scented candles plays a crucial role in successfully running a candle operation.
Or maybe you’re just making candles for friends and family.
Either way, every candle maker should understand how scent throw works in candles and how to increase it. That’s what this article is for.
Candles have two smells types:
Cold throw. The candle smell before burning. This is what you’d pick up and smell in a store, for example.
Hot throw. The aroma in the air while a candle burns. Good hot throw means the candle has a powerful smell.
Many people in the community debate how scent throw works.
Some believe in the power of the melt pool, others swear by the strength of the wick.
As with most arguments, the truth ends up being somewhere near the middle.
Then there’s the vast selection of fragrance oils, essential oils, wax types, and candle designs that seemingly exist only to complicate the matter.
The age old question, “why doesn’t my candle have any scent?” isn’t easy to answer. It usually prompts more investigation.
Questions that need answers before the diagnosis is ready.
While this guide aims to clear things up, it may also make matters worse.
Beginner candle makers beware! Ignorance is bliss, but knowledge is power.
This article covers the leading ideas behind scent throw in candles. How it works, what makes it tick, and how each part of the candle making and fragrance industry plays a minor role in the production of your scented symphony.
High performing candles operate in a completely balanced system.
Remember that every candle is a small combustion machine responsible for balancing fuel, fire, and oxygen.
But what about scent?
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